The phenomenon of overtourism is once again at the center of public debate in Italy. According to a survey by Changes Unipol conducted with Ipsos, reported by Caterina Maconi in la Repubblica on July 7, 56% of Italians consider tourist overcrowding a concrete problem.
More than half of the population (52%) is already familiar with the term “overtourism”, and the sense of discomfort is more prevalent among younger generations: 57% of Gen Z see it as a critical issue, followed by Millennials (55%) and Gen X and Boomers (48%).
The phenomenon is mainly perceived during:
- Summer: 51%
- Spring: 21%
- All year round: 15%
Among related issues is the use of key boxes and self check-in, which will be banned by the Ministry of the Interior starting at the end of 2024: 53% of Italians support the restriction, while 33% oppose it.
Another key topic is short-term rentals, considered a problem by 35% of respondents, while 19% see them as an opportunity. Additionally, 54% support stricter regulations to manage this type of accommodation.
Solutions proposed by Italians to address overtourism:
- Improving infrastructure
- Enhancing mobility
- Creating services for residents
- Promoting sustainable tourism
- Pedestrianizing historic centers
Despite the challenges, tourism remains a vital resource: 64% of Italians see it as an economic opportunity, while only 9% view it as a major problem.
Recognized benefits:
- Job creation
- Promotion of culture and traditions
- Increased tax revenues
- Growth in events and initiatives
Reported issues:
- Increase in waste
- Overcrowding
- Rising rents
- Traffic congestion
- Higher cost of living
- Damage to cultural heritage
A complex situation that calls for a balance between tourism development and protecting residents’ quality of life.